5 Tips on How to Get a Digital/Online Marketing Job – For Beginners | MissFuramera
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Hello everyone! I’m super excited about what we’ll be talking about today because this is THE BIG PICTURE of online marketing! How are all these people crushing it on online marketing? What are they doing what are they following? What strategies are they using? Well, after this ten-minute video you’ll know EXACTLY what they’re doing and what to search for and how you too can crush it on online marketing!
There are four steps that all my marketers use to drive products. The first thing they all need is TRAFFIC. What traffic basically is: is “where are all these people coming from?”. Some people use Facebook Ads, some people use Instagram (I LOVE Instagram), others use Pinterest, Snapchat, Email Lists, Twitter and more, there are tons of ways to get traffic, but at the end of the day there’s just one goal: send people to your landing page.
Watch the rest to know EXACTLY what the steps are and how to use them in the best way possible to market your products online the best way possible! Again, don’t forget to join our Facebook group to gain access to even more free content and courses: https://www.facebook.com/groups/AutomatioNation/
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Digital marketing (aka online marketing or sometimes even internet marketing) can be tricky, especially without a solid digital marketing strategy. Which is why on this episode we’re talking about the ever important, digital marketing basics, basic marketing techniques to grow your business.
Without a solid foundation rooted in digital marketing strategy all the marketing tools & tips to grow your business just won’t work.
Whether it’s social media, SEO, email marketing, or online advertising, the way to make your digital marketing campaigns truly effective is to first start with a solid foundation rooted in the fundamentals.
A little bit of marketing research done ahead of time can literally save you thousands (for big campaigns even hundreds of thousands) of dollars and days, weeks, months, even years of your precious time.
So what exactly are the basic digital marketing strategies I'm talking about?
STEP 1: Define your target market
This step really can’t be overstated. In fact, it really doesn’t matter whether we’re talking traditional or digital marketing, the same concept applies in that you NEED to first identify who it is you’re trying to reach. This is because only from here can you decide what to say, how to say it, and where to say it. The better you understand your target market and their dreams and fears the better and more effective your marketing will be.
Step 2: Use native content
If you want to look like an amateur entrepreneur then simply create a piece of content and blast it out across all 15 different social media networks you use. Sure, there’s a time and a place for syndicating and sharing content (we’re all busy and it saves a lot of time when done right) but you also want to be respectful of the platforms, and more importantly, of the viewers and users of that platform. So when you can, try to make your content looks like it was made for the channel, and that it belongs there.
Step 3: Track everything
Measure your marketing metrics! The first step here is to know your KPI’s or key performance indicators so you can track what’s working and what’s not. From there, start slow, and focus on just 1 or 2 key things and you’ll quickly be able to tell if your marketing is working (in which case you should scale it up!) or not working (in which case you may want to tweak or delete it)
Whether you’re doing it on your own or working with an agency, knowing a thing or two about the basics is always a good plan!
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